Privacy Policy
Effective Date: September 24, 2026 Last Updated: September 24, 2026
Echelon Energy ("Echelon Energy," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website at www.echelonenergy.com (the "Site"), interact with our advertising, or otherwise do business with us.
By using the Site, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Site.
1. Information We Collect
We collect information in the following ways:
A. Information You Provide Directly When you submit a form on our Site (for example, our "Contact Us" or "Discover how much you can save" forms), request information, or otherwise communicate with us, we may collect:
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First and last name
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Email address
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Phone number
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Company name
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Property or portfolio details you choose to share
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Any additional notes or messages you submit
B. Information Collected Automatically When you visit the Site, we and our service providers may automatically collect certain technical information, including:
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IP address and approximate geographic location
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Browser type, device type, and operating system
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Pages viewed, time spent on pages, and referring/exit URLs
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Interaction data (clicks, scrolls, form starts/completions)
C. Information from Cookies and Similar Technologies We use cookies, pixels, and similar tracking technologies to operate the Site and support our advertising efforts. See Section 4 (Cookies, Analytics & Advertising) below for details.
D. Information from Third Parties We may supplement the information above with information from business partners, data providers, or publicly available sources (for example, to verify a company name or property portfolio in connection with a sales inquiry).
2. How We Use Your Information
We use the information we collect to:
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Respond to inquiries and provide requested information about our services (efficiency upgrades, property improvement, monitoring & measurement, and Zero Cost Shared Savings programs)
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Evaluate properties and portfolios for potential utility efficiency projects
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Communicate with you about our services, proposals, and ongoing projects
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Operate, maintain, and improve the Site
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Measure and improve the performance of our advertising campaigns
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Comply with legal obligations and enforce our agreements
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Detect, prevent, and address fraud, security, or technical issues
We do not sell your personal information for money.
3. How We Share Information
We may share information with:
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Service providers who perform functions on our behalf, under obligations to protect your information. This includes Wix.com, which hosts and provides the platform for our Site (and may process technical and cookie data as part of that hosting service), along with CRM and email delivery providers.
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Advertising and analytics partners - specifically Google (Google Analytics and Google Ads) and LinkedIn (LinkedIn Insight Tag/LinkedIn Ads) - to measure website and ad performance and deliver relevant advertising, as described in Section 4
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Professional advisors such as legal, accounting, or financial partners, as needed
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Business transaction parties, if Echelon Energy is involved in a merger, acquisition, financing, or sale of assets
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Government authorities or third parties, where required by law, subpoena, or legal process, or to protect the rights, property, or safety of Echelon Energy, our clients, or others
We do not share your personal information with unrelated third parties for their own independent marketing purposes without your consent.
4. Cookies, Analytics & Advertising
Our Site is built and hosted on the Wix.com platform, which uses its own cookies to operate core site functionality (e.g., load balancing, security, and site preferences). We also use the following third-party tools:
Google Analytics We use Google Analytics to understand how visitors use our Site (pages viewed, time on site, traffic sources). Google Analytics uses cookies to collect this information. You can learn how Google collects and processes this data at google.com/policies/privacy/partners, and you can opt out using the Google Analytics Opt-out Browser Add-on.
Google Ads We use Google Ads, including remarketing/retargeting, to advertise our services on other websites you visit after visiting our Site, and to measure the performance of our ad campaigns. Google and its partners use cookies to serve ads based on your prior visits to our Site. You can opt out of Google's use of cookies for ad personalization by visiting Google Ads Settings.
LinkedIn Insight Tag / LinkedIn Ads We use the LinkedIn Insight Tag to measure the performance of our LinkedIn advertising campaigns and to build audiences for retargeting on LinkedIn. LinkedIn may collect information about your visit through cookies. You can review LinkedIn's practices and manage your ad preferences at LinkedIn's Opt-Out page.
You can control or disable cookies generally through your browser settings, or via the Digital Advertising Alliance opt-out tool. Please note that disabling cookies may affect the functionality of the Site.
5. Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including to provide our services, maintain business records, and comply with legal, accounting, or reporting obligations. When information is no longer needed, we take reasonable steps to delete or anonymize it.
6. Your Privacy Choices and Rights
Depending on your state or country of residence, you may have rights to:
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Request access to the personal information we hold about you
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Request correction of inaccurate information
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Request deletion of your personal information
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Opt out of certain sharing or processing of your information (including for targeted advertising)
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Withdraw consent, where processing is based on consent
To exercise any of these rights, contact us using the information in Section 10. We will respond in accordance with applicable law. We will not discriminate against you for exercising your privacy rights.
Colorado Residents: Echelon Energy is headquartered in Colorado. Colorado residents may have rights under the Colorado Privacy Act, including the rights described above.
California Residents: California residents may have rights under the California Consumer Privacy Act (CCPA/CPRA), including the right to know, delete, correct, and opt out of the "sale" or "sharing" of personal information (as those terms are defined under California law, which may include certain advertising cookies).
7. Children's Privacy
The Site is intended for business professionals and is not directed at children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.
8. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, alteration, or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
9. Third-Party Links
The Site may contain links to third-party websites (including LinkedIn and financing partners). We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.
10. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
Echelon Energy 1777 S Harrison St, Suite 1250 Denver, CO 80210
Email: info@echelonenergy.com Phone: 720-263-1574
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated policy on this page with a revised "Last Updated" date. Your continued use of the Site after changes are posted constitutes acceptance of those changes.
